Velmara – Sweatshirt Maxi Dress
Choose each item
Free tracked UK delivery on every order
Dispatched within 1–3 business days.
The Sweatshirt Dress That Doesn't Look Like One
The Velmara sweatshirt maxi dress solves the oldest comfort-versus-polish problem in your wardrobe. Contrast white trim at the collar and placket borrows the detailing of a shirt — applied to brushed sweatshirt fabric. Long, easy through the body, and warm without being heavy.
Contrast Trim Detail
Warm Not Heavy
Relaxed Maxi Fit
Machine Washable
Shirt Detailing on Sweatshirt Fabric — the difference is in the trim
The white trim runs along the collar and placket, which is what stops this reading as loungewear. It borrows the structure of a shirt and applies it to brushed sweatshirt fabric — so the Velmara looks intentional wherever you wear it, not like you forgot to get dressed.
Why Our Customers Love It
Frequently Asked Questions
The Velmara is made from brushed sweatshirt fabric — soft on the inside, warm without being heavy. It is not a thin jersey and not a thick fleece; it sits in the sweet spot between the two.
The contrast white trim runs along the collar and placket, borrowing the detailing of a button-down shirt and applying it to sweatshirt fabric. That is precisely what stops it reading as loungewear — it looks like a considered outfit, not a dressed-down day at home.
The Velmara comes in four colourways — black, khaki, white and royal blue — each with the same contrast white edge. Sizes run from XS to 2XL.
The straight maxi silhouette works with almost anything on your feet — chunky trainers, ankle boots or flat sandals all work well. For autumn, layer with an oversized coat or a longline cardigan; the polo collar sits neatly above most necklines.
Machine wash warm with like colours. Tumble dry on a low heat setting or hang to dry. No dry-cleaning required.
Yes, shipping is free on all orders worldwide. Orders are dispatched within 24–72 hours and you will receive tracking information by email once your order has shipped.
Details & Care
See our Shipping Policy
Changed your mind? Return unused items in their original packaging within 14 days. If an item is faulty or incorrect, we’ll cover return postage and arrange a replacement or refund.
See our Return & Refund Policy
From us to your door
Every order is packed with care and sent with free tracked delivery anywhere in the UK, with no minimum spend. If it is not quite right, you have 14 days to return unused items.
Every piece in our collection is selected for how it looks, how it lasts and how it fits into everyday life.
Each product earns its place on design, materials and everyday usefulness.
Every order ships with a tracking number, emailed as soon as it is dispatched.
Questions about sizing, fitting or finish? Email us and a person replies within 24 hours, Monday to Friday.
Secure, SSL-encrypted checkout, with Visa, Mastercard, American Express, Apple Pay and Google Pay accepted.
Compare the size options and any measurements in the description with a piece you already own.
Pick the colour or option you want from the choices above.
Your order is prepared and sent with a tracking number, and unused items can be returned within 14 days.
Free UK Delivery
Free shipping anywhere in the UK
Secure payment
Secure SSL Encryption
Customer service
Replies within 24 hours, Mon–Fri
14-day returns
Unused items, within 14 days of delivery
